Work

Oil palm FFB supply chain for wetland and dryland plantations: Case Study in Banyuasin Regency

Year: 2024

Type: article

Abstract: This research aims to identify the optimal marketing supply chain strategy for palm oil FFB in Banyuasin Regency using the SWOT method. It evaluates strengths, weaknesses, opportunities, and threats in the supply chain, prioritizing the best strategies. Data was collected through questionnaires and interviews, combining quantitative and qualitative insights. The findings place the smallholder palm oil industry in Quadrant 1 of the IFAS (3.28) and EFAS (2.69) matrix, indicating strong internal strengths and external opportunities. The proposed Strength-Opportunity (SO) strategy includes production efficiency, continuous training, adoption of best practices and technologies, and leveraging regulatory support such as subsidies and incentives. This approach aims to optimize distribution, improve FFB quality, and enhance the competitiveness of the smallholder palm oil industry in Banyuasin Regency.

Source: World Journal of Advanced Research and Reviews

DOI: 10.5281/zenodo.15180183

Authors: Ghirana Hananita Dauratri, Edward Saleh, Hilda Agustina

Institution: Sriwijaya University

Language: English

Topic: Oil Palm Production and Sustainability

Subfield: Ecology

Field: Environmental Science

Domain: Physical Sciences

SDGs: Industry, innovation and infrastructure, Zero hunger, Decent work and economic growth

Open Access status: hybrid

OpenAlex ID: W6930828951

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