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The Impact and Growth of E-Commerce in the Digital Age

Year: 2025

Type: article

Abstract: E-commerce has revolutionized the way businesses operate, reshaping consumer behavior and global markets. This research explores the rapid growth of e-commerce, its benefits, challenges, and future prospects. Using a mix of qualitative and quantitative analysis, the study examines how e-commerce has transformed traditional business models and influenced consumer preferences. The findings highlight key trends such as mobile commerce, AI-driven recommendations, and the role of digital payment systems. The study concludes that while e-commerce presents numerous opportunities, businesses must adapt to technological advancements and address cybersecurity concerns to thrive in this digital era.

Source: Zenodo (CERN European Organization for Nuclear Research)

DOI: 10.5281/zenodo.15534339

Author: Vinayak Kailas Phapale

Language: English

Topic: E-commerce and Technology Innovations

Subfield: Business and International Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W6949153791

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