The Transformative Impact of Emerging Technologies on E-Commerce and Women's Empowerment
Year: 2025
Type: article
Abstract: he evolving technology has ushered in a powerful revolution for the e-commerce sector,making it possible for women entrepreneurs to have access to unprecedented opportunities inbusiness. Processes such as blockchain, artificial intelligence (AI), and augmented reality/ virtualreality (AR/VR) are among the few most-used tech tools that have enabled the entry of womenentrepreneurs into the market, helping them to overcome traditional barriers to economicindependence (Smith 23). This paper analyses the modern-day impact of these technologies onwomen-led businesses through selected case studies and real-world applications. The analysis ofboth challenges and opportunities will present an out-of-the-box perspective on how inclusivityand women's empowerment can be achieved with the help of the applications of the latesttechnologies in e-commerce.
Authors: Digambar Laxmanrao Sangvikar, Dr. Sudhir Borate
Language: English
Subfield: Business and International Management
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W6949806043
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