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Halcyon: Creating New Authentic Connections with Nostalgic Marketing in Small Businesses

Year: 2025

Type: article

Source: Scholars Crossing (Liberty University)

Author: Stough, Claire Elise

Language: English

Topic: Nostalgia and Consumer Behavior

Subfield: Social Psychology

Field: Psychology

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W6982169099

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