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Product-market fit of HealthTech innovation

Year: 2024

Type: article

Abstract: This study consolidates findings from 14 case studies on how to objectively evaluate product-market fit for HealthTech product projects in the fields of digital health and medical devices. It discusses application challenges and underscores the necessity of early problem-solution fit analysis to validate product positioning and market potential.

Source: Zürcher Hochschule für Angewandte Wissenschaften digital collection (Zurich University of Applied Sciences)

Authors: Haarmann, Jens, Holler, Manuel

Language: English

Topic: Business Strategies and Innovation

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Good health and well-being

Open Access status: green

OpenAlex ID: W7005347404

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