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Amplifying business communication with AI : shifting writing skills

Year: 2024

Type: article

Abstract: The pulse of progress includes AI-based writing tools: they are revolutionizing the way we think about text production and helping to amplify business communication for impact. A closer look at what these tools offer reveals that human writing skills are still crucial even when we use AI as a co-author.

Source: Zürcher Hochschule für Angewandte Wissenschaften digital collection (Zurich University of Applied Sciences)

Author: Whitehouse, Marlies

Language: English

Topic: Language, Communication, and Linguistic Studies

Subfield: Communication

Field: Social Sciences

Domain: Social Sciences

Open Access status: green

OpenAlex ID: W7054406003

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