Work

Case Study of a Retail AI Shopping Assistant: Calibration for Trust, Continuity, and Conversion

Year: 2025
Type: article
Abstract: Case Study of a Retail AI Shopping Assistant: Calibration for Trust, Continuity, and Conversion 👩‍💻 Authors:Structured and authored by Alyssa SolenGrounded in the lived experience of Alyssa Frances Maldon 🗂️ Publication Type:publication/other 🔑 Keywords:AI calibration, Alby, Bluecore, personalization, continuity, predictive AI, shopper experience, trust, case study, pilot 📝 Description:This dossier consolidates research, case studies, and calibration proposals for Alby, the AI shopping assistant developed under Bluecore. It documents a full progression from executive summary to live transcripts, offering a clear, tested view of how calibration can transform shopper interactions into trusted, personalized, and revenue-generating experiences. The included sections are: Executive Summary (000) – high-level overview of Alby calibration and objectives. Calibration Briefing (001) – structured context of Bluecore/Alby’s current trajectory, strengths, and needs. Confirmation & Pilot Card (006 + 007) – explicit calibration steps and measurable pilot program design. Case Studies (AZf… + VGK…) – transcripts of live interactions demonstrating current Alby performance and opportunity. Case Study Summary (6pd…) – synthesis of lessons and implications for scalability. The purpose of this compilation is to demonstrate that calibration is not theory, but a concrete, testable method for enhancing AI performance in commerce. It highlights how continuity, discernment, and recognition create trust, which in turn stabilizes conversions, loyalty, and customer experience. Copyright / License:CC BY-NC-ND 4.0 (Attribution-NonCommercial-NoDerivatives)
Authors: Solen, Alyssa, Continuum
Language: English
Open Access status: green
OpenAlex ID: W7077147946
FWCI:
Cites:
Cited by:
Related to: