Affiliate Department as a Service: A Financial and Mathematical Justification for Cost Efficiency
Year: 2025
Type: article
Abstract: This article introduces and formalizes the model of “Affiliate Department as a Service” (ADaaS) as an alternative to in-house affiliate management. Using financial and mathematical analysis, it compares acquisition costs (CAC), lifetime value (LTV), and efficiency ratios under both in-house and outsourced scenarios. The results show that ADaaS provides 30–50% cost efficiency gains while mitigating human capital and operational risks. The framework is positioned as a CFO-level decision tool for sustainable growth in iGaming and digital industries.
Author: Roberto, HOGBERG
Language: English
Subfield: Management Information Systems
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W7078435479
FWCI:
Cites:
Cited by:
Related to:
