Communication and Promotion Activities (CPA0) Plan
Year: 2025
Type: article
Abstract: This communication strategy operationalises the GREENIVERSITY project’s mission to embed sustainability competences (GreenComp) into Higher Education Institutions (HEIs) across Europe. The plan focuses on structured stakeholder engagement, digital resource dissemination and a preliminary plan for promotional efforts of the Project Results (PRs). Key objectives and outputs include a unified brand identity, targeted social media campaigns and dissemination activities to foster peer learning among educators and students. A detailed strategy for effectively promoting all key PRs will be produced in further versions of this CPA.
Authors: Levikov, Nika, Rousseau, Coline, Weckerle, Françoise, Molla-Casanova, Sara, Badia Valiente, José David, Serra-Añó, Pilar
Language: English
Subfield: Education
Field: Social Sciences
Domain: Social Sciences
SDG: Quality education
Open Access status: green
Funder: European Commission
Award: G3150543937
OpenAlex ID: W7079669231
FWCI:
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