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Leveraging Artificial Intelligence for Smarter Business Decision-making: Opportunities and Risks

Year: 2025
Type: article
Abstract: Artificial intelligence (AI) is changing the way business decisions are made by offering tools to help makedecisions more accurate, efficient, and strategic. The use of AI in optimizing processes like supply chain, financialplanning, marketing and workforce management is becoming widespread in organizations across industries.Combining machine learning and state-of-the-art analytics allows companies to use real-time information to makesmarter and stronger decision. The use of AI is however not risk-free. Ethical and operational issues are ethicaland are connected to data bias, privacy, and security and over dependence on automated system. In order to reachsustainable conclusions, it is necessary to balance the insights provided by AI and human decisions to guaranteethe transparency, accountability, and trust in decision-making. There are opportunities and risks in using AI tomake smarter business decisions and this paper evaluates this potential and emphasizes the need to integrate AIresponsibly to achieve maximum benefits and reduce the possible negative effects.
Language: English
Open Access status: green
OpenAlex ID: W7081649208
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