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Key Determinants Shaping E-commerce Operations and Performance of China's Tech Giants in Anhui

Year: 2025

Type: article

Abstract: Amid global digital transformation, e-commerce drives China’s economic restructuring, with tech giants leading. Anhui, a key eastern hub, achieved 25% annual e-commerce growth (2018-2023) to 2.8 trillion yuan in 2023, outpacing the national 18%. Tech giants invest heavily here but face infrastructure gaps and regulatory challenges. This study uses mixed methods and theories to analyze factors shaping their operations and performance, providing insights for stakeholders.

Source: Zenodo (CERN European Organization for Nuclear Research)

DOI: 10.5281/zenodo.17321479

Authors: WANG YI, VALLIAPPAN RAJU

Institution: Limkokwing University of Creative Technology

Language: English

Topic: E-commerce and Technology Innovations

Subfield: Business and International Management

Field: Business, Management and Accounting

Domain: Social Sciences

SDGs: Industry, innovation and infrastructure, Decent work and economic growth

Open Access status: green

OpenAlex ID: W7088580809

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