Work

The Effects of Perceived Relational Benefits in Restaurant Franchise Brand Applications on Brand Attitude and Continued Usage Intention

Year: 2025

Type: article

Study design: Observational Study

Source: 외식경영연구

DOI: 10.47584/jfm.2025.28.5.393

Authors: Sang-Gu Jeon, Hyun-Cheol Lim

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7106570503

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