Work

In-game virtual goods consumption in esports: an extended cognition–affect–conation model linking age to purchase intention across FPS and MOBA genres

Year: 2025

Type: article

Study design: Observational Study

Source: International Journal of Sports Marketing and Sponsorship

DOI: 10.1108/ijsms-06-2025-0283

Authors: Kun Chang, Hyun-Woo Lee, Bo Yu

Institutions: University of South Carolina, Texas A&M University, University of Minnesota

Language: English

Topic: Digital Games and Media

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7108478056

FWCI: 7.222

Cites: 43

Cited by: 4

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