Year: 2025
Type: article
Abstract: In an era of global health crises, rising misinformation, and increasing scrutiny of expert sources, journalists face a critical challenge: producing health coverage that is accurate and socially relevant. Yet despite their central role in healthcare and their consistently high public trust, nurses remain significantly underrepresented in media coverage worldwide. This paper examines the structural, cultural, and professional reasons behind this absence and explores the journalistic opportunity in changing it. Drawing from international literature, media studies, and trust metrics, the article situates nurses within journalism’s responsibility to reflect diverse, credible, and frontline voices. It outlines the unique value nurses bring to reporting—translational expertise, on-the-ground insights, and community-based perspectives—and the barriers that have historically kept them out of the news cycle, including newsroom routines, institutional hierarchies, and gendered assumptions. As nurses increasingly receive media training and prepare to engage publicly, journalists have an opportunity—and a responsibility—to reimagine their sourcing strategies. Including nurses not only deepens the quality of health stories but also reinforces journalism’s public service mission. This paper offers a framework for integrating nurses into health coverage and encourages a global shift in sourcing norms.
Source: Journalism and Media
Authors: Rachel Malloy, Jennifer Manning
Language: English
Topic: Journalism and Media Studies
Subfield: Communication
Field: Social Sciences
Domain: Social Sciences
Open Access status: gold
Estimated APC paid: $1,207
OpenAlex ID: W7117314840
