Work

The Role of Language for Specific Purposes (LSP) in Consumer Experiences of Wine and Rugby: Early Thoughts on a Promising Marketing-Linguistics Cross-Fertilization

Year: 2025

Type: conference-paper

Source: HAL (Le Centre pour la Communication Scientifique Directe)

Authors: Maunoury, Leif, Bouillé, Julien, Troiville, Julien

Institutions: Université Rennes 2, Laboratoire Interdisciplinaire de Recherche en Innovations Sociétales

Language: English

Topic: linguistics and terminology studies

Subfield: Language and Linguistics

Field: Arts and Humanities

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7118226145

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