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Strategic Privacy: Building Brand Equity Through Data Protection

Year: 2025

Type: article

Source: OHMdok (Technische Hochschule Nürnberg)

Authors: Hahn, Alexander, Jakobi, Timo

Language: English

Topic: Privacy, Security, and Data Protection

Subfield: Sociology and Political Science

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7124123161

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