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Driving Sustainable Growth: the Role of Entrepreneurial Skills in Small-scale Enterprises in Akwa Ibom State, Nigeria

Year: 2025

Type: article

Abstract: Entrepreneurship is vital for economic growth and organizational sustainability, especially in developing economies like Nigeria. This study explores how entrepreneurial skills—communication, negotiation, conflict resolution, and multi-tasking—affect the sustainability of small-scale enterprises in Akwa Ibom State. Using survey data from 109 hotel employees, the research applies a quantitative design to test the significance of these skills. Findings show strong links between entrepreneurial skills and sustainability across economic, social, human, and environmental pillars. Communication fosters customer loyalty and employee motivation; negotiation improves resource access and stakeholder satisfaction; conflict resolution reduces inefficiencies and promotes workplace harmony; multi-tasking enhances adaptability and resilience. This study bridges entrepreneurship and sustainability literature, offering practical insights for entrepreneurs, policymakers, and academics. It concludes that prioritizing human relations skills, alongside targeted training, government support, and sector-specific strategies, are essential for long-term viability of small-scale enterprises in Akwa Ibom state and Nigeria.

Source: Zenodo (CERN European Organization for Nuclear Research)

DOI: 10.5281/zenodo.18655397

Authors: Udoh, Grace Iniobong, Johnson, Emmanuel Akan

Language: English

Topic: Entrepreneurship Studies and Influences

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

SDGs: Decent work and economic growth, Industry, innovation and infrastructure

Open Access status: green

OpenAlex ID: W7129007293

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