Year: 2026
Type: article
Abstract: The deepening of strategic rivalry between the United States and China has encountered new arenas of confrontation on the basis of military and economic expansion into the politics of narrative construction and ideological impacts. The paper explores a new form of warfare known as narrative warfare between the Liberal International Order championed by U.S. and a Chinese notion of a Community of Shared Future to Mankind. Based on constructivist theory and the concept of soft power fronted by Joseph Nye, the paper will examine how the two powers utilize discourse, diplomacy and multilateral institutions and development programs as their instruments of influence in creating global norms and legitimacy. This paper will contend that the modern global political battle is ultimately a war of normative power and modes of world governance by comparing the American-based idea of democracy, human rights, and rule-based governance against the rhetoric of sovereignty, non-interference, and developmental multi-lateralism of the Chinese. The research concludes that narrative warfare is transforming patterns of alignment in the Global South and rehabilitating the building of international order.
DOI: 10.63468/jpsa.4.1.36
Authors: Fatima Kubra Kubra, Dr. Asia Saif Alvi
Institution: University of Sargodha
Language: English
Field: Social Sciences
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W7130882315