Work

An Assessment of Microtransit Impacts on its Substitution and Complementarity with other Modes

Year: 2026

Type: article

Abstract: In March of 2022, the Metropolitan Atlanta Rapid Transit Authority, or MARTA, which had previously been a fixed-route system only, implemented a demand-responsive transit system called MARTA Reach. This work analyzes data collected from a registration survey given to people who signed up for MARTA Reach and a rider survey of people who completed at least one trip by MARTA Reach. We analyzed the reported change in travel behavior after people started using MARTA Reach and found that within the group that used transit for commute trips, the largest mode shift is observed in the medium Reach usage group.

Source: Findings

DOI: 10.32866/001c.159013

Authors: Maha Ahmad, Lillian Cella, Susan C. Pike, Bailey Affolter, Kari E. Watkins

Institution: University of California, Davis

Language: English

Topic: Transportation Planning and Optimization

Subfield: Transportation

Field: Social Sciences

Domain: Social Sciences

SDG: Sustainable cities and communities

Open Access status: gold

Estimated APC paid: $100