Year: 2026
Type: article
Abstract: Introduction. This article presents the results of a study analyzing the cognitive and pragmatic characteristics of the concept of “injustice” as represented in Pakistani media discourse. Methods of cognitive linguistics were employed to examine the language used by mass media outlets and journalists, while simultaneously addressing the pragmatics of the conceptualization process; discourse analysis and semiotic analysis were also utilized. The research material consisted of media texts published on the websites of Pakistani media outlets, including “Daily Dawn”, “The Nation”, and “The News”. Results. Political and other forms of discourse cannot be analyzed without incorporating extralinguistic variables – specifically, cognitive and pragmatic ones. Accordingly, the aspects of injustice reflected in the media texts were examined, and the cognitive and pragmatic characteristics of these texts were analyzed – in particular, the linguistic means employed to represent the concept of “INJUSTICE” within Pakistani media discourse, as well as the linguistic units used to articulate the cognitive models associated with this concept. Conclusion. The study demonstrated that journalists prioritize specific elements of cognitive models in alignment with their pragmatic objectives. Pakistani media outlets consistently feature specific participants, participant characteristics and actions, and settings. Linguistic strategies employed to represent the cognitive models of situations associated with this concept are presented.
Author: M. Ashraf
Institutions: University of Sindh, Samara National Research University
Language: Russian
Subfield: Philosophy
Field: Arts and Humanities
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W7154999019