The Confidence Boost: How Generative Artificial Intelligence Nudges Consumer Decisions Through Preference Matching
Year: 2026
Type: article
Source: Journal of Consumer Behaviour
DOI: 10.1002/cb.70172
Institution: Southwestern University of Finance and Economics
Language: English
Topic: AI in Service Interactions
Subfield: Artificial Intelligence
Field: Computer Science
Domain: Physical Sciences
Open Access status: closed
Award: G5184123030
OpenAlex ID: W7161579728
