Motivated message processing as a mechanism of audience engagement with corporate social advocacy: A study of identity and sociopolitical context
Year: 2026
Type: article
Source: Communication Monographs
Authors: Sungwon Chung, YoungAh Lee, Johnny V. Sparks
Institution: Ball State University
Language: English
Subfield: Sociology and Political Science
Field: Social Sciences
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W7203638368