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A decade of transformation from efficiency to intelligence: tracing the intellectual evolution of marketing and logistics research (2015–2025)

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Year: 2026
Type: article
Source: Asia Pacific Journal of Marketing and Logistics
DOI: 10.1108/apjml-12-2025-2546
Authors: Lai-Ying Leong, Teck-Soon Hew, Jun-Jie Hew, Garry Wei-Han Tan, Eugene Cheng-Xi Aw, Keng-Boon Ooi
Institutions: Universiti Tunku Abdul Rahman, University of Malaya, UCSI University, Adamson University, University of Jordan, Jaipuria Institute of Management, City University of Macau, Korea University, Fore School of Management, Swinburne University of Technology Sarawak Campus
Language: English

Topic: scientometrics and bibliometrics research
Subfield: Statistics, Probability and Uncertainty
Field: Decision Sciences
Domain: Social Sciences
SDG: Industry, innovation and infrastructure

Open Access status: closed
OpenAlex ID: W7204945512
FWCI:
Cites: 75
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