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Health Care Corporate Sponsorships in North American Professional Sports Leagues

Year: 2026

Type: article

Abstract: This cross-sectional study examines trends in professional sports league jersey sponsorship by health care delivery organizations across 4 major North American professional sports leagues.

Source: JAMA Network Open

DOI: 10.1001/jamanetworkopen.2026.32961

Authors: Lucas C. Zarling, Adam A. Markovitz, Roshan S. Panchanathan, Kylie Cullinan, Terrence T. Liu

Institutions: University of Colorado Anschutz, University of Michigan, Michigan Medicine, The University of Texas Southwestern Medical Center, University of Utah

Language: English

Topic: Pharmaceutical industry and healthcare

Subfield: Pharmacology

Field: Pharmacology, Toxicology and Pharmaceutics

Domain: Life Sciences

SDG: Good health and well-being

Open Access status: gold

Estimated APC paid: $3,000

OpenAlex ID: W7212069213

FWCI:

Cites: 3

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