Year: 2025
Type: article
Abstract: This study aimed to examine and propose a conceptual framework for business administration based on “Nekkhama Paramī,” one of the ten perfections in the Theravada Buddhist tradition. Nekkhama Parami referred to the renunciation of attachment to material possessions and worldly pleasures in pursuit of peace and wisdom. The research analyzed the meaning, levels, and applications of Nekkhama Parami in the context of contemporary business administration, as well as its connections to modern management concepts. The findings suggested that applying Nekkhama Parami to business administration could help organizations reduce short-term greed-driven decision-making, enhance credibility, and create a balance among economic, social, and environmental dimensions. The success of such application depended on translating the principles into policies and operational processes aligned with the organization’s and market’s contexts. This research thus bridged Buddhist wisdom with modern management science to provide a sustainable and ethical approach to business administration.
Source: Institute of Sufficiency Journal
Authors: Gunyaviriya , Sirin, Gunyaviriya, Chisa
Language: Thai
Domain: Social Sciences
Open Access status: diamond
OpenAlex ID: W7215281084