Presuppositions and Conversational Implicatures in the YouTube Podcast Proxemics Episode on the Academic Ability Test (TKA)
Year: 2026
Type: article
Abstract: This research is motivated by the new Academic Ability Test (TKA) policy which sparked public debate and was clarified through a podcast. The speakers' utterances in the clarification are presumed to contain presuppositions and conversational implicatures that need to be pragmatically analyzed. This study aims to describe the forms of presuppositions and conversational implicatures in the podcast. This research is a qualitative descriptive study using documentation method (listening and note-taking). The data source is a YouTube Proxemics podcast video episode "TKA Bukan Ujian Nasional? Penjelasan Lengkap dari Kemendikdasmen! | 012" which was analyzed using the Miles and Huberman model through three stages: data reduction, data display, and verification. The results show presupposition data covering six types of presuppositions according to Yule (1996)—existential, lexical, structural, factive, non-factive, and counterfactual—as well as conversational implicature data covering two types according to Grice (1975)—generalized and particularized implicatures. This research provides theoretical contributions to the development of pragmatic studies in the analysis of public policy discourse on digital media, as well as practical benefits as a consideration for public communicators in developing more effective and transparent policy communication strategies.
Institution: UIN Syekh Wasil Kediri
Language: English
Subfield: Language and Linguistics
Field: Arts and Humanities
Domain: Social Sciences
SDG: Quality education
Open Access status: diamond
OpenAlex ID: W7223197978