Work

Collective Sensemaking When Purchasing Complex B2B Services: How Buying Centers Construct and Align Interpretations of Vendor Service Offering

Year: 2026

Type: article

Source: Journal of Service Research

DOI: 10.1177/10946705261496818

Authors: Kofi Osei-Frimpong, Hayford Amegbe, Graeme McLean, Nouha Berrada

Institutions: Université Mohammed VI Polytechnique, International University of Rabat, University of St Andrews

Language: English

Topic: Customer Service Quality and Loyalty

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7224794580

FWCI:

Cites: 64

Cited by:

Related to: 10