Work

Moral reasoning under profit pressure: How tourism and hospitality marketing practitioners navigate ethical dilemmas in KPI-driven environments

Year: 2026

Type: article

Source: Journal Of Vacation Marketing

DOI: 10.1177/13567667261505097

Authors: Van Kien Pham, Linh Le Phuong Giao, Na Le

Institutions: VinUniversity, University of Economics Ho Chi Minh City

Language: English

Topic: Ethics in Business and Education

Subfield: Organizational Behavior and Human Resource Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

Funder: Đại học Kinh tế Thành phố Hồ Chí Minh

OpenAlex ID: W7225466648

FWCI:

Cites: 36

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Related to: 10