When Private Wrongdoing Becomes a Corporate Matter: Cultural Expectations, Institutional Responsibility, and Accountability Congruence in Executive Scandals
Year: 2026
Type: preprint
Abstract: Executives are increasingly sanctioned for conduct outside work, yet public controversy rarely asks which wrong a given response actually answers. This conceptual article asks when a leader’s private wrongdoing becomes a corporate accountability issue, and what makes a response adequate. It argues that private conduct becomes organizationally relevant through three judgments: the norm violated, its connection to duties of office, and the authority entitled to demand an account. It then proposes accountability congruence: the correspondence between a claim that is both justified and within a forum’s authority and the response offered to it. Taking the claim–response relationship rather than the whole scandal as the unit of analysis distinguishes the approach from crisis-response matching and message–action coherence, and allows it to detect overreach as well as omission. Four patterns follow: direct adequacy, justified deferral, displacement, and overreach. The argument is grounded in role morality and the limits of employer authority, specifies when inferences from private to professional conduct are warranted, and locates cultural influence at four measurable points. Two core illustrations, McDonald’s and BP, show that the most severe consequences rested on candor toward the board rather than on the relationships themselves; two contrast cases, Ubisoft and a CNPC subsidiary, mark the framework’s scope conditions. The article offers intervention criteria, four propositions, coding rules for compound claims, and an experimental test of displacement.
Author: Matta, David (Daoud)
Institution: American University of Beirut
Language: English
Subfield: Communication
Field: Social Sciences
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W7225652674
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