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An Assessment of Market Research Effectiveness in Strategic Marketing Decision-Making at Grand View Research Inc.

Year: 2026

Type: article

Source: International Journal of Creative and Open Research in Engineering and Management

DOI: 10.55041/ijcope.v2i11.045

Authors: Kashish Khandelwal, Dr. Rajlaxmi Pujar

Language: English

Topic: Competitive and Knowledge Intelligence

Subfield: Strategy and Management

Field: Business, Management and Accounting

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7225771374

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