Work

EXPRESS: Advancing Public Policy and Policy-Relevant Research in Marketing: Insights and a Typology from the “Policy Studies” Literature

Year: 2026

Type: article

Source: Journal of Public Policy & Marketing

DOI: 10.1177/07439156261510022

Authors: Gregory T. Gundlach, Riley T. Krotz, Jonathan M. Beck

Language: English

Topic: Public Policy and Administration Research

Subfield: Public Administration

Field: Social Sciences

Domain: Social Sciences

Open Access status: closed

OpenAlex ID: W7225818243

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