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Brand identity and the tactical repertoires of advocacy organizations
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Year:
2010
Type:
book-chapter
Source:
Cambridge University Press eBooks
DOI:
10.1017/cbo9780511762635.009
Author:
Maryann Barakso
Language:
English
Topic:
Management and Organizational Studies
Subfield:
Organizational Behavior and Human Resource Management
Field:
Business, Management and Accounting
Domain:
Social Sciences
Open Access status:
closed
OpenAlex ID:
W774480234
FWCI:
2.808
Cites:
49
Cited by:
21
Related to:
10