Does loyalty span domains? Examining the relationship between consumer loyalty, other loyalties and happiness
Year: 2015
Type: article
Study design: Observational Study
Source: Journal of Business Research
Authors: Lerzan Aksoy, Timothy L. Keiningham, Alexander Buoye, Bart Larivière, Luke Williams, Ian Wilson
Institutions: Fordham University, Ghent University, University of Staffordshire
Language: English
Domain: Social Sciences
Open Access status: closed
OpenAlex ID: W784754136