Year: 2015
Type: article
Abstract: It is gratifying for disciples of Paul Lazarsfeld to see how many of his concepts have continued to inspire contemporary theory and research.The "opinion leader" is one of these.Together with its
Author: Elihu Katz
Institution: University of Pennsylvania
Language: English
Subfield: Communication
Field: Social Sciences
Domain: Social Sciences
Open Access status: green
OpenAlex ID: W905340672