Get started
Author

Preecha Chaochotechuang

Institution: Bangkok University
Observed institution: Bangkok University
ORCID: 0000-0002-1348-8979
Observed ORCID: 0000-0002-1348-8979
OpenAlex ID: A5000339902
Alignment of new product development and product innovation strategies: a case study of Thai food and beverage SMEs
2016 · Preecha Chaochotechuang, Stefania Mariano · International Journal of Globalisation and Small Business · 33
External knowledge search paths in open innovation processes of small and medium enterprises
2019 · Preecha Chaochotechuang, Farhad Daneshgar, et al. · European Journal of Innovation Management · 28
Innovation Strategies of New Product Development (NPD): Case of Thai Small and Medium-Sized Enterprises (SMEs)
2015 · Preecha Chaochotechuang, Farhad Daneshgar, et al. · Palgrave Macmillan US eBooks · 7
Innovation Strategies of New Product Development (NPD)
2015 · Preecha Chaochotechuang, Farhad Daneshgar, et al. · International Journal of Knowledge and Systems Science · 5
INVESTIGATING INNOVATION STRATEGIES OF NEW PRODUCT DEVELOPMENT: MULTIPLE CASE STUDY OF THAI FOOD AND BEVERAGE MANUFACTURING SMEs
2016 · Preecha Chaochotechuang · 3
Innovation Strategies of New Product Development (NPD)
2015 · Preecha Chaochotechuang, Farhad Daneshgar, et al. · Palgrave Macmillan eBooks · 1
Works count: 6
Citation count: 77
H-index: 4
I10-index: 2
Year
Topic
Type