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Wolfgang Hinck

The Role of Domestic Animosity in Consumer Choice: Empirical Evidence from Germany
2005 · Wolfgang Hinck · Journal of Euromarketing · 71
An empirical investigation of the failure of Eastern German products in Western German markets
2004 · Wolfgang Hinck, Angelica Cortes, et al. · J for International Business and Entrepreneurship Development · 22
The effect of anticipatory emotions on students’ performance in marketing simulations
2015 · Wolfgang Hinck, Zafar U. Ahmed · Journal of Research in Marketing and Entrepreneurship · 8
Gender Issues in Consumer Materialism: The Case of Mexico
2013 · Reto Felix, Zafar U. Ahmed, et al. · Journal of Transnational Management · 7
Executive Insights: Market Orientation of Mexican Companies
2005 · Reto Felix, Wolfgang Hinck · Journal of International Marketing · 7
Twenty-Five Years after the Fall of the Berlin Wall: An Empirical Revisit of West German Consumers' Attitudes Toward Products and Brands from Former East Germany
2018 · Zafar Uddin Ahmed, Wolfgang Hinck, et al. · Journal of Promotion Management · 5
Attention to Print Advertising: An Eye Tracking Study in the Context of Airline Advertisements
2015 · Reto Felix, Wolfgang Hinck · Developments in marketing science: proceedings of the Academy of Marketing Science · 1
The dark side of online consumer behaviour: a comparison of privacy motivators in the United States, Canada and Australia.
2003 · Kevin J. Shanahan, Charles M. Hermans, et al. · J for International Business and Entrepreneurship Development · 1
Criteria to Evaluate Knowledge: Scientific Requirements and Practical Tools for Research Applications
2006 · Arturo Vasquez, Wolfgang Hinck · The International Journal of Knowledge Culture and Change Management Annual Review
Human resource management and internal marketing in Mexico: an assessment of the Maquiladora turnover literature
2004 · Melissa N. Castillo, Wolfgang Hinck · J for International Business and Entrepreneurship Development
An evaluation of lawlike generalizations in relationship marketing : method and application
2003 · Wolfgang Hinck · ScholarWorks @ UTRGV (The University of Texas Rio Grande Valley)
Works count: 12
Citation count: 122
H-index: 5
I10-index: 2
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