Author

Noreen Zahra

Institution: Virtual University of Pakistan

Observed institution: Virtual University of Pakistan

ORCID: 0000-0001-8977-3760

Observed ORCID: 0000-0001-8977-3760

OpenAlex ID: A5020006998

Implications of Demographic Antecedents in Determining the Motivational Drives among Women Entrepreneurs: A Case Study of Women Entrepreneurs Venturing in Lahore, Pakistan

2013 · Noreen Zahra · Asian Journal of Business Management · 10

Traveller’s Empowerment: Travelling website service quality, attitude towards UGC and booking intentions of travellers

2019 · Noreen Zahra, Ayesha Qayyum, et al. · Business & Economic Review · 5

The Double-Edged Sword of Gamification

2025 · Noreen Zahra, Aisha Ismail · Advances in computational intelligence and robotics book series · 2

Online Retail Stores Service Quality and Its Impact on Behaviors of Customers with Mediating Role of Attitude

2018 · Noreen Zahra, Haroon ur Rasheed, et al. · 1

Advanced Education and Entrepreneurship: Mediating Role of Information & Communication and Personal Freedom

2017 · Noreen Zahra, Maryam Ahmad · Business & Economic Review · 1

Works count: 5

Citation count: 19

H-index: 2

I10-index: 1