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Nelson Borges Amaral

Observed names: Nelson Borges Amaral, Nelson Amaral, Nelson B. Amaral, Nelson B. Amaral
ORCID: 0000-0002-8864-8447
Observed ORCID: 0000-0002-8864-8447
OpenAlex ID: A5020171948
Viewing usage of counterfeit luxury goods: Social identity and social hierarchy effects on dilution and enhancement of genuine luxury brands
2016 · Nelson B. Amaral, Barbara Loken · Journal of Consumer Psychology · 97
Social media and mindfulness: From the fear of missing out ( FOMO ) to the joy of missing out ( JOMO )
2022 · Steven S. Chan, Michelle Van Solt, et al. · Journal of Consumer Affairs · 83
Understanding consumer stockpiling: Insights provided during the COVID ‐19 pandemic
2021 · Nelson Borges Amaral, Bin Chang, et al. · Journal of Consumer Affairs · 27
What can be done to address luxury counterfeiting? An integrative review of tactics and strategies
2020 · Nelson Borges Amaral · Journal of Brand Management · 21
Salient Cultural Identities and Consumers’ Valuation of Identity Congruent Brands: Consequences for Building and Leveraging Brand Equity
2018 · Nelson Amaral, Carlos J. Torelli · Journal of Management and Training for Industries · 19
Brand Iconicity: a Shared Reality Perspective
2009 · Carlos J. Torelli, Chi‐yue Chiu, et al. · ACR North American Advances · 15
How interruptions influence our thinking and the role of psychological distance
2020 · Nelson B. Amaral · Journal of Consumer Behaviour · 11
On incidental catalysts of elaboration: Reminders of environmental structure promote effortful thought
2016 · Ryan Rahinel, Nelson Borges Amaral, et al. · Journal of Experimental Social Psychology · 9
Brand Dilution: the Impact of the User of Counterfeits on Original Brand Perception
2010 · Barbara Loken, Nelson Borges Amaral · ACR North American Advances · 8
Responses to Ethical Scenarios: The Impact of Trade-Off Salience on Competing Construal Level Effects
2021 · Nelson Borges Amaral, Jinfeng Jiao · Journal of Business Ethics · 6
Mindful social media usage: insight and impact from co-creating a social media mindfulness practice for young Black women
2025 · Steven S. Chan, Shalini Bahl, et al. · European Journal of Marketing · 2
Luxury Counterfeiting
2020 · Nelson Borges Amaral · Advances in marketing, customer relationship management, and e-services book series · 2
Battle of the Brand: Brand Attachment Inoculates Against the Negative Effects of Ad Repetition
2024 · Nelson B. Amaral, Joseph P. Redden · Journal of Advertising · 1
Harley Blow Dryers and Dove Men Body Wash: the Masculine-American Stereotype and Its Effects on Gendered Marketing
2019 · Nelson Borges Amaral, Carlos J. Torelli, et al. · ACR North American Advances · 1
The Marketplace Happiness Framework for Transformative Consumer Research: Managing the Hedonic–Eudaimonic Happiness Tension
2026 · Tessa García-Collart, Ellen Campos Sousa, et al. · Journal of Public Policy & Marketing
Me?! Never! Social Distance as a Moderator of Other Contextual Factors on Responses to Ethical Scenarios
2025 · Nelson B. Amaral · Journal of Behavioral Decision Making
Climate Change Education Effects on Climate Risk Attitudes and Financial Investment: Experimental Evidence
2023 · Bin Chang, Nelson Borges Amaral · SSRN Electronic Journal
Morality and Ethics: A Review of Psychology and Marketing Literatures
2014 · Nelson Borges Amaral
The Effect of Construal Level on Consumers' Anticipated (Un)Ethical Behavior
2013 · Nelson Borges Amaral · University of Minnesota Digital Conservancy (University of Minnesota)
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How Does the Unconscious “Think”?
2010 · Nelson Borges Amaral · ACR North American Advances
Works count: 20
Citation count: 301
H-index: 8
I10-index: 7
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