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Karen Freberg
Observed names:
Freberg, Karen,
Freberg, Karen June (author),
Karen J. Freberg
Institution:
University of Louisville
Observed institutions:
West Virginia University,
University of Louisville,
California Polytechnic State University,
University of Tennessee at Knoxville
ORCID:
0000-0003-3905-2679
Observed ORCID:
0000-0003-3905-2679
OpenAlex ID:
A5026558126
Who are the social media influencers? A study of public perceptions of personality
2010
·
Karen Freberg
, Kristin Graham
, et al.
·
Public Relations Review
·
1,430
Intention to comply with crisis messages communicated via social media
2012
·
Karen Freberg
·
Public Relations Review
·
144
Managing and sharing H1N1 crisis information using social media bookmarking services
2013
·
Karen Freberg
, Michael J. Palenchar
, et al.
·
Public Relations Review
·
134
Using value modeling to evaluate social media messages: The case of Hurricane Irene
2013
·
Karen Freberg
, Kristin Saling
, et al.
·
Public Relations Review
·
86
Social Media: The New Mantra for Managing Reputation
2015
·
Asha Kaul
, Vidhi Chaudhri
, et al.
·
Vikalpa The Journal for Decision Makers
·
49
The Digital Era Has Changed Marketing: a Guide to Using Industry Certifications and Exploration of Student Perceptions of Effectiveness
2020
·
Debbie Laverie
, William Humphrey
, et al.
·
Marketing Education Review
·
34
Social Media Education: Industry Leader Recommendations for Curriculum and Faculty Competencies
2017
·
Karen Freberg
, Carolyn Mae Kim
·
Journalism & Mass Communication Educator
·
33
Public relations and customer service: Employer perspectives of social media proficiency
2020
·
Karen Sutherland
, Karen Freberg
, et al.
·
Public Relations Review
·
31
Using the Theory of Planned Behavior to Predict Intention to Comply With a Food Recall Message
2012
·
Karen Freberg
·
Health Communication
·
31
Welcome or Not: Comparing #Refugee Posts on Instagram and Pinterest
2018
·
Jeanine P. D. Guidry
, Lucinda L. Austin
, et al.
·
American Behavioral Scientist
·
30
Bridging organizational identity and reputation messages online: a conceptual model
2016
·
Nell C. Huang-Horowitz
, Karen Freberg
·
Corporate Communications An International Journal
·
28
Influencer relations: Establishing the concept and process for public relations
2023
·
Brian G. Smith
, Guy Golan
, et al.
·
Public Relations Review
·
20
The rich get richer: Online and offline social connectivity predicts subjective loneliness
2010
·
Karen Freberg
, Rebecca N. Adams
, et al.
·
20
Zooming through a Pandemic: An Examination of Marketable Skills Gained by University Students during the COVID-19 Crisis
2021
·
Emily S. Kinsky
, Patrick F. Merle
, et al.
·
Howard Journal of Communications
·
18
The Infographics Assignment: A Qualitative Study of Students’ and Professionals’ Perspectives
2013
·
Tiffany Derville Gallicano
, Gee Ekachai
, et al.
·
DOAJ (DOAJ: Directory of Open Access Journals)
·
17
All about that tweet: student perceptions of professors’ social media use in the classroom
2016
·
Patrick Merle
, Karen Freberg
·
Journal of Research in Interactive Marketing
·
14
Public Relations and Strategic Communication in 2050
2024
·
Alexander V. Laskin
, Karen Freberg
·
Routledge eBooks
·
11
Exploring the Value of Multi-Modal Corporate Influencers: A Case Study of Peloton Instructors’ Engagement, Community Building, and Branding Functions
2023
·
Brandon C. Boatwright
, Karen Freberg
·
International Journal of Strategic Communication
·
11
Emerging Media Crisis Value Model: A Comparison of Relevant, Timely Message Strategies for Emergency Events
2013
·
Sabrina Page
, Karen Freberg
, et al.
·
Journal of Strategic Security
·
10
PDF
Integrating evidence based practices into public relations education
2013
·
Karen Freberg
, David Remund
, et al.
·
Public Relations Review
·
9
Convergence of Digital Negotiation and Risk Challenges: Strategic Implications of Social Media for Risk and Crisis Communications
2013
·
Karen Freberg
, Michael J. Palenchar
·
Palgrave Macmillan UK eBooks
·
8
Using a Situational Q ‐Sort to Assess Perceptions of a Food Recall Message as a Function of Delivery via Social, Organizational or Traditional Media
2013
·
Karen J. Freberg
, Kristin Saling
, et al.
·
Journal of Contingencies and Crisis Management
·
6
Australian employer perceptions of unprofessional social media behaviour and its impact on graduate employability
2019
·
Karen Sutherland
, Karen Freberg
, et al.
·
Journal of Teaching and Learning for Graduate Employability
·
5
PDF
How Influencers Influence: Conceptualizing the Influencer Map for Marketing
2022
·
Karen Freberg
, Brian G. Smith
, et al.
·
SAGE Publications Ltd eBooks
·
4
Predicting abandonment of brand social media accounts
2020
·
W. Scott Sanders
, Karen Freberg
·
Corporate Communications An International Journal
·
4
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Works count:
62
Citation count:
2,229
H-index:
16
I10-index:
20
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