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Fang‐Lei Lin
Institution:
Shih Hsin University
Observed institution:
Shih Hsin University
OpenAlex ID:
A5035709669
Developing a decision model for brand naming using Delphi method and analytic hierarchy process
2013
·
Pi‐Fang Hsu
, Fang‐Lei Lin
·
Asia Pacific Journal of Marketing and Logistics
·
38
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Works count:
1
Citation count:
38
H-index:
1
I10-index:
1
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