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Danilo Hamann

Branding strategy and consumer high‐technology product
2007 · Danilo Hamann, Robert L. Williams, et al. · Journal of Product & Brand Management · 62
The incentive behind the adaptation process of high-technology product: an empirical research
2007 · Danilo Hamann, Maktoba Omar · World Review of Science Technology and Sustainable Development · 2
Brand risk intelligence - new brand development drivers in a satiated consumer marketplace.
2008 · Danilo Hamann, Robert L. Williams, et al. · Edinburgh Napier Research Repository (Edinburgh Napier University)
Works count: 3
Citation count: 64
H-index: 2
I10-index: 1
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