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Jordi Garolera
Observed names:
Garolera, Jordi,
Jordi Garolera Berrocal
Observed institution:
Universitat Pompeu Fabra
OpenAlex ID:
A5083138011
Consumption symbols as carriers of culture: A study of Japanese and Spanish brand personality constucts.
2001
·
Jennifer Lynn Aaker
, Verónica Benet-Martínez
, et al.
·
Journal of Personality and Social Psychology
·
1,011
Consumption symbols as carriers of culture : a study of Japanese, Spanish, and North American brand personality dimensions
2001
·
Jennifer Aaker
, Verónica Benet‐Martínez
, et al.
·
Marketing Science Institute eBooks
·
6
Códigos éticos de las empresas españolas: ¿qué compromisos contienen?
2012
·
Silvia Ayuso Siart
, Jordi Garolera
·
Revista de responsabilidad social de la empresa
·
3
Aspectos distintivos del brand equity en marcas percibidas como locales y como globales: el caso del sector de alimentación y bebidas
2004
·
Jordi Garolera Berrocal
·
Hispana
·
2
Branding Challenges for Transitional Economy Firms in Local Markets
1999
·
Erich A. Joachimsthaler
, Jordi Garolera
, et al.
·
Springer eBooks
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Works count:
7
Citation count:
1,022
H-index:
3
I10-index:
1
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