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Author

Magdoleen Ierlan

Observed names: Ierlan, Magdoleen, Magdoleen T. Ierlan
Institution: Le Moyne College
Observed institution: Le Moyne College
OpenAlex ID: A5089636239
The Influence of Scheduling Style on Assortment Size
2016 · Dipankar Rai, Chien-Wei (Wilson) Lin, et al. · Management & Marketing · 8
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How consumers value transactions that entail using windfall money to offset missed price discounts
2014 · Subimal Chatterjee, Napatsorn Jiraporn, et al. · European Journal of Marketing · 4
Exploring Consumer Engagement in Response to Sustainable Social Media Content and Brand Identity of Fashion Brands
2023 · Arianna Masse, Magdoleen Ierlan · Journal of Marketing Development and Competitiveness · 3
PDF
The State of Consumer Safety Perceptions and Brand Loyalty in the Data Privacy Crisis
2025 · Rebecca Townsend Scott, Magdoleen Ierlan · Journal of Marketing Development and Competitiveness · 1
PDF
Exploring Consumer Engagement in Response to Sustainable Social Media Content and Brand Identity of Fashion Brands
2025 · Arianna Masse, Magdoleen Ierlan · Journal of Marketing Development and Competitiveness
PDF
Effects of Online Consumer Ratings on Persuasion
2023 · Magdoleen Ierlan · Association of Marketing Theory and Practice Conference (AMTP)
PDF
An Investigation into How Consumer Spending Is Influenced by Atypical Spending in Comparative Reference Groups
2015 · Magdoleen Ierlan, John Considine
The Influence of Implicit Self-Theories on Financial Risk Seeking
2015 · Dipankar Rai, Chien‐Wei Lin, et al. · ACR North American Advances
Influence of Atypical Choices by Dissociative and Aspirational Reference Groups on Preferences of Consumers Varying on Social Comparison Proneness
2013 · Magdoleen Ierlan · Association of Marketing Theory and Practice Conference (AMTP)
PDF
Making Up for Missed Chances with Windfall Money
2012 · Subimal Chatterjee, Napatsom Jiraporn, et al. · Association of Marketing Theory and Practice Conference (AMTP)
Works count: 11
Citation count: 16
H-index: 3
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