Product
Help
Pricing
About
Jobs
Log in
Get started
Author
Add to collection
Carrie S Trimble
Observed names:
CARRIE S. TRIMBLE,
Carrie S. Trimble,
Carrie Trimble,
Trimble, Carrie Suzanne
Observed institutions:
Millikin University,
Illinois Wesleyan University
OpenAlex ID:
A5113602683
CONGRUENCE EFFECTS IN SPONSORSHIP: The Mediating Role of Sponsor Credibility and Consumer Attributions of Sponsor Motive
2004
·
Nora J. Rifon
, Sejung Marina Choi
, et al.
·
Journal of Advertising
·
972
Consumer perceptions of compatibility in cause‐related marketing messages
2006
·
Carrie S. Trimble
, Nora J. Rifon
·
International Journal of Nonprofit and Voluntary Sector Marketing
·
190
Collaboration between Marketing Students and the Library: An Experiential Learning Project to Promote Reference Services
2009
·
Lynda M. Duke
, Jean B. MacDonald
, et al.
·
College & Research Libraries
·
29
PDF
New Thinking on Antecedents to Successful CRM Campaigns: Consumer Acceptance of an Alliance
2013
·
Carrie Trimble
, Gary Holmes
·
Journal of Promotion Management
·
13
Information Content in Magazine, Television and Web Advertising: A Comparison and Update
2006
·
SEJUNG MARINA CHOI
, NORA J. RIFON
, et al.
·
Marketing Management Journal
·
10
PDF
Motivation and Active Learning to Improve Student Performance: An Extended Abstract
2017
·
Debra Zahay
, Archana Kumar
, et al.
·
Developments in marketing science: proceedings of the Academy of Marketing Science
·
6
The 4 Ps of Designing a Marketing Course with Disney
2016
·
RJ Podeschi
, Carrie S Trimble
·
DigitalCommons - Kennesaw State University (Kennesaw State University)
·
1
PDF
Advice for Vice Industries: The Case of Stigmatized Products in Cause-Brand Alliances
2006
·
Carrie S Trimble
, Smeeta Bhattacharya
, et al.
·
1
Sponsor Motives Scale
2004
·
Nora J. Rifon
, Sejung Marina Choi
, et al.
·
PsycTESTS Dataset
·
1
Connecting via Social Media for Weight Loss
2021
·
Carrie S. Trimble
, Nancy J. Curtin
Principles of Marketing sample syllabus
2008
·
Carrie S Trimble
Consumer Behavior sample syllabus
2008
·
Carrie S Trimble
Clarifying Family Medical Leave Coverage: Sorting Through the Details of Employee Grievance Claims,
2008
·
William J. Walsh
, Carrie S Trimble
Marketing and Social Responsibility sample syllabus
2008
·
Carrie S Trimble
Blog Advertising in Japan and the U.S.: Strategic Issues and Cases
2007
·
Mariko Morimoto
, Carrie S Trimble
Antecedents of Consumer Perceptions of “Good” Corporate Behavior
2007
·
Carrie S Trimble
, Nora J. Rifon
Show more works
View as search
Works count:
18
Citation count:
1,223
H-index:
6
I10-index:
5
Year
Topic
Type
