Author

Arun Vashista

Observed institution: Manav Rachna International Institute of Research and Studies

OpenAlex ID: A5116742017

Impact investing and green finance

2026 · Anjani Srivastava, Preeti, et al. · Routledge eBooks · 1

Transformative Role of Artificial Intelligence (AI) In Shaping Consumer Buying Behaviour

2026 · Nidhi Tandon, Simran Kaur, et al. · CRC Press eBooks

Understanding the customer's evolving mindset for AI enabled private label products: A study with AI, IS, gamification and behavioral economic framework

2025 · Nidhi Tandon, Amardeep Singh, et al. · CRC Press eBooks

Data analytics and modern human resource practices

2025 · Anjani Srivastava, Arun Vashista, et al. · CRC Press eBooks

From Engagement to Advocacy: Analyzing the Impact of UserGenerated Content on Brand Equity in Evolving Digital Ecosystems

2025 · Muskaan Arora, Jayender Verma, et al. · Cuestiones de Fisioterapia

Works count: 5

Citation count: 1

H-index: 1

I10-index: