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Putri Rizky Aulia
Institution:
Muhammadiyah University Purwokerto
Observed institution:
Muhammadiyah University Purwokerto
OpenAlex ID:
A5119121663
The Influence of Influencer Marketing, Electronic Word of Mouth, and Brand Trust on Purchasing Decisions for Sunscreen Facetology in Generation Z in East Purwokerto
2026
·
Tri Septin Muji Rahayu
, Putri Rizky Aulia
, et al.
·
EKONOMIS Journal of Economics and Business
The Influence of Influencer Marketing, Electronic Word of Mouth, and Brand Trust on Purchasing Decisions for Facetology Sunscreen in Generation Z
2025
·
Tri Septin Muji Rahayu
, Putri Rizky Aulia
, et al.
·
International Journal of Business Humanities Education and Social Sciences (IJBHES)
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2
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