Keyword

customer behavior modeling

Description: Statistical or computational methods that represent and predict customer actions for business analytics and customer relationship management.

Primary topic: Customer churn and segmentation (20%)

OpenAlex ID: keywords/consumer-behavior-modeling

Bayesian Statistics and Marketing

2005 · Peter E. Rossi, Greg M. Allenby, et al. · Wiley series in probability and statistics · 739

Tutorial on agent-based modeling and simulation

2006 · C.M. Macal, M.J. North · Winter Simulation Conference · 443

Customer Behavior Modeling in Revenue Management and Auctions: A Review and New Research Opportunities

2007 · Zuo‐Jun Max Shen, Xuanming Su · Production and Operations Management · 337

Stimulus-Organism-Response Reconsidered: An Evolutionary Step in Modeling (Consumer) Behavior

2002 · Jacob Jacoby · Journal of Consumer Psychology · 233

Using Context to Improve Predictive Modeling of Customers in Personalization Applications

2008 · C. Palmisano, A. Tuzhilin, et al. · IEEE Transactions on Knowledge and Data Engineering · 206

Residential Demand Response model and impact on voltage profile and losses of an electric distribution network

2012 · Naveen Venkatesan, Jignesh Solanki, et al. · Applied Energy · 175

Customer-Base Analysis in a Discrete-Time Noncontractual Setting

2010 · Peter S. Fader, Bruce G. S. Hardie, et al. · Marketing Science · 157

Enhanced Load Profiling for Residential Network Customers

2013 · Bruce Stephen, Antti J. Mutanen, et al. · IEEE Transactions on Power Delivery · 114

Modeling Variation in Brand Preference: The Roles of Objective Environment and Motivating Conditions

2002 · Sha Yang, Gerg M. Allenby, et al. · Marketing Science · 112

IoT Task Management Mechanism Based on Predictive Optimization for Efficient Energy Consumption in Smart Residential Buildings

2021 · Imran, Naeem Iqbal, et al. · Energy and Buildings · 111

Reliability assessment of incentive- and priced-based demand response programs in restructured power systems

2013 · Mehdi Nikzad, Babak Mozafari · International Journal of Electrical Power & Energy Systems · 102

Incorporating Direct Marketing Activity into Latent Attrition Models

2013 · David A. Schweidel, George Knox · Marketing Science · 100

On problem perception, dissatisfaction and brand loyalty

1988 · Hans Kasper · Journal of Economic Psychology · 100

Mass personalization: Predictive marketing algorithms and the reshaping of consumer knowledge

2020 · Baptiste Kotras · Big Data & Society · 95

PDF

Emotions et comportement du consommateur

1998 · Laurence Graillot · Recherche et Applications en Marketing (French Edition) · 92

An Appraisal of Markov Brand-Switching Models

1965 · A. S. C. Ehrenberg · Journal of Marketing Research · 91

Prospect Theory-Based Active Consumer Behavior Under Variable Electricity Pricing

2018 · Kumarsinh Jhala, Balasubramaniam Natarajan, et al. · IEEE Transactions on Smart Grid · 88

Truth in Concentration in the Land of (80/20) Laws

1993 · David C. Schmittlein, Lee G. Cooper, et al. · Marketing Science · 84

Modeling customer bounded rationality in operations management: A review and research opportunities

2017 · Hang Ren, Tingliang Huang · Computers & Operations Research · 81

Computer Simulation of Competitive Market Response

1972 · Thomas H. Naylor, Arnold E. Amstutz · Technometrics · 81

Agent-based interaction analysis of consumer behavior

2002 · Lamjed Ben Said, Thierry Bouron, et al. · 79

Residential Consumer-Centric Demand Side Management

2017 · Nadia Ahmed, Marco Levorato, et al. · IEEE Transactions on Smart Grid · 73

Stochastic programming model for scheduling demand response aggregators considering uncertain market prices and demands

2019 · Homa Rashidizadeh-Kermani, Mostafa Vahedipour-Dahraie, et al. · International Journal of Electrical Power & Energy Systems · 69

Personalized Consumer Federated Recommender System Using Fine-Grained Transformation and Hybrid Information Sharing

2025 · Yicheng Di, Xiaoming Wang, et al. · IEEE Transactions on Consumer Electronics · 68

Selectively Acquiring Customer Information: A New Data Acquisition Problem and an Active Learning-Based Solution

2006 · Zhiqiang Zheng, Balaji Padmanabhan · Management Science · 67

Works count: 1,174

Citation count: 7,186