Keyword

packaging design

Description: The design of a product’s packaging, including its form, materials, graphics, and functional features, for protection and communication.

Primary topic: Consumer Packaging Perceptions and Trends (48%)

Wikidata ID: wiki/Q2992285

OpenAlex ID: keywords/packaging-design

Applying UML and Patterns: An Introduction to Object-Oriented Analysis and Design and the Unified Process

2001 · Craig Larman · 784

The importance of packaging attributes: a conjoint analysis approach

2007 · Pinya Silayoi, Mark Speece · European Journal of Marketing · 717

Holistic Package Design and Consumer Brand Impressions

2008 · Ulrich R. Orth, Keven Malkewitz · Journal of Marketing · 705

Advances in antioxidant active food packaging

2013 · Joaquín Gómez-Estaca, Carol López-de-Dicastillo, et al. · Trends in Food Science & Technology · 630

Packaging and purchase decisions

2004 · Pinya Silayoi, Mark Speece · British Food Journal · 563

Consumer perceptions of product packaging

2006 · Olga Ampuero, Natalia Vila · Journal of Consumer Marketing · 560

The Next Generation of Sustainable Food Packaging to Preserve Our Environment in a Circular Economy Context

2018 · Valérie Guillard, Sébastien Gaucel, et al. · Frontiers in Nutrition · 546

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Reasons for household food waste with special attention to packaging

2011 · Helén Williams, Fredrik Wikström, et al. · Journal of Cleaner Production · 543

Consumer response to packaging design: The role of packaging materials and graphics in sustainability perceptions and product evaluations

2017 · Nigel D. Steenis, Erica van Herpen, et al. · Journal of Cleaner Production · 493

Aesthetic package design: A behavioral, neural, and psychological investigation

2010 · Martin Reimann, Judith Zaichkowsky, et al. · Journal of Consumer Psychology · 490

Tough package, strong taste: The influence of packaging design on taste impressions and product evaluations

2010 · Liza Becker, Thomas J.L. van Rompay, et al. · Food Quality and Preference · 456

Consumers’ response to environmentally-friendly food packaging - A systematic review

2020 · Meike Ketelsen, Meike Janssen, et al. · Journal of Cleaner Production · 455

Does food marketing need to make us fat? A review and solutions

2012 · Pierre Chandon, Brian Wansink · Nutrition Reviews · 450

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Managing sensory expectations concerning products and brands: Capitalizing on the potential of sound and shape symbolism

2011 · Charles Spence · Journal of Consumer Psychology · 408

The verbal and visual components of package design

2000 · Ruth Rettie, Carol Brewer · Journal of Product & Brand Management · 395

Food packaging: Principles and practice

1994 · J.G. Brennan · Food Chemistry · 394

Packaging's Role in Minimizing Food Loss and Waste Across the Supply Chain

2015 · Karli Verghese, Helen Lewis, et al. · Packaging Technology and Science · 390

Sustainability of reusable packaging–Current situation and trends

2020 · Patricia Megale Coelho, Blanca Corona, et al. · Resources Conservation & Recycling X · 379

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Environmental impact of packaging and food losses in a life cycle perspective: a comparative analysis of five food items

2010 · Helén Williams, Fredrik Wikström · Journal of Cleaner Production · 353

Studying the influence of package shape and colour on consumer expectations of milk desserts using word association and conjoint analysis

2010 · Gastón Ares, Rosires Deliza · Food Quality and Preference · 353

The effect of new package design on product attention, categorization and evaluation

1997 · Jan P.L. Schoormans, Henry S.J. Robben · Journal of Economic Psychology · 347

Vital Dimensions in Volume Perception: Can the Eye Fool the Stomach?

1999 · Priya Raghubir, Aradhna Krishna · Journal of Marketing Research · 337

The multi‐faceted dimension of packaging

2005 · Bo Rundh · British Food Journal · 326

Visual influence on in-store buying decisions: an eye-track experiment on the visual influence of packaging design

2007 · Jesper Clement · Journal of Marketing Management · 319

Modelling the mechanical behavior of cellular materials

1989 · L.J. Gibson · Materials Science and Engineering A · 308

Works count: 28,740

Citation count: 64,970