Work

Peran Intrapreneurship dalam Membangun Daya Saing Kultural di Perguruan Tinggi: Sebuah Kerangka Penelitian

Year: 2012

Type: article

Abstract: This paper develops a conceptual framework for intended study which will examine the role of intrepreneurship in building cultural competitiveness in Higher Education (HE). Intrapreneurship (entrepreneurship within existing organizations) is used on organizational level. Previous study argued that four variables of Cultural Competitiveness (entrepreneurship, innovativeness, market orientation, and organizational learning) had a direct effect on organizational performance. Meanwhile, the other study argued that Intrapreneurship had a direct effect on organizational performance. The effect of the four market-based elements (intrapreneurship, market orientation, innovativeness and organizational learning) on performance will be examined by testing two alternative analytical models in different types of higher education institutions. The size and age of HE institutions are also considered as the interactive elements that might be different across different HE institutions. Testing two alternative models in developing countries will support whether the generalizability of the two alternative models and the constructs used in different country setting is acceptable.

Source: Binus Business Review

DOI: 10.21512/bbr.v3i1.1314

Author: Agustinus Dedy Handrimurtjahjo

Institution: Binus University

Language: English

Topic: Entrepreneurship Studies and Influences

Subfield: Management of Technology and Innovation

Field: Business, Management and Accounting

Domain: Social Sciences

SDG: Quality education

Open Access status: gold

Estimated APC paid: $131