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Business English Lingua Franca in intercultural (business) communication

Year: 2008
Type: article
Abstract: Typically, the term intercultural is used as a synonym for international in the sense that it is used to refer to communication taking place between people with international backgrounds. Thus, a different cultural background equals to a different national background, which suggests that the communicators do not share the same mother tongue. In such situations the communicators basically have two options: first, one party can switch over to the other party’s mother tongue; and second, both can use a common language which is neither party’s native tongue. Both options call for intercultural communication.
Language: English
Subfield: Communication
Open Access status: bronze
OpenAlex ID: W1897054493
FWCI: 2.667
Cites: 5
Cited by: 11
Related to: 10